Trailforks Trail Funding Program
May 4, 2015
Trailforks.com is designed to support Trail Associations, and already associations around the world have been taking advantage of maps, widgets, reports and stats. No matter the resources available trails still cost money to build and maintain and Trailforks now offers a brand new Trail Funding program using Trail Supporters. Generating consistent revenue creates sustainable associations able to have full time employees, trail builders and crews which in turn means more trails. We believe our new Trail Supporters program will do just that.
Now supporters and sponsors can be attached to each trail and region, associations can sell this space to local businesses. This valuable ad space is managed by associations and with our Trail Supporter page. A Trail Supporter's logo and link will appear on trail and region pages. Trailforks will also display the history of trail funders, allowing sponsors to build a legacy of supporting local trails.
The cost can be based on a trail's popularity based on how many users are riding a trail, but also how the trail is represented in videos and photos on Pinkbike. The trail associations have the power and determine the actual cost of each trail.
Who can be a Trail Supporter? Anyone, not just Bike Shops and Manufacturers, but Cafes, Pubs, Campgrounds, Hotels and more. How do they benefit? Locals will know which Bike Shops support mountain biking in their community. Visitors will know which restaurants and accommodations are bike friendly, providing visitors with everything they need during a ride on nearby trails.
Many trail associations around the world already take advantage of corporate community sponsors to fund the maintenance and building of mountain bike trails. The new Trail Funding program developed by Trailforks.com allows trail associations to represent and promote the businesses that support the trails we ride. With nearly 800,000 connected users, riders from all over the world are using Trailforks to plan and share each and every ride, whether it's a quick lap or a week long getaway.
Pinkbike and Trailforks.com would like to thank Easton and Race Face for being the first Trail Supporter to take part of this initiative with their $5000 contribution to the Fraser Valley Mountain Bike Association (FVMBA). Trailforks would also like to thank the North Shore Mountain Bike Association (NSMBA) for pioneering the Trail Adoption model.